audit & re-design

Vytal App
Re-Design

Role

Strategy and UX/UI Design

TIMELINE

2 weeks

TOOLS

Figma, Miro, Notion

abstract project cover

Context

In Germany, 350.000 tons of plastic per year coming from single use plastic and to-go packaging are thrown away. Vytal is a start-up that answer that issue. They offer a deposit-free reusable packaging system for any take away food and drinks via their network of partner. 

I use their product since years, as I am conscious of the environment. Nevertheless, as a user I find Vytal's app difficult to navigate, which inspired me to conduct a redesign of some key features.  

Disclaimer: I am not affiliated with Vytal in any capacity.

Problem

I focused on the ordering and returning process, which are in my opinion the building block of Vytal's business to be successful with users. 

CHALLENGE

How to ensure both ordering with & returning food container is fast and convenient?

Solution

After analysing the existing app and discovering customer pain points, I redesigned three flows for the ordering and returning process.

1- Search for a pizza to pick-up near you

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2- Search for a pizza to deliver at work

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3- Search where to return a pizza box 

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Thank you for reading 👌🏼

© 2023 by Julia Marten-Deflache in Framer Sites
© 2023 by Julia Marten-Deflache in Framer Sites
© 2023 by Julia Marten-Deflache in Framer Sites